Quote Originally Posted by Farelli View Post
SWG and WoW were never competitors because they are not an 'apples-for-apples' product comparison.

Trying to pit them as such caused the downfall of SWG. They have two different fanbases, i.e., customer profiles. SOE failed to recognize that fact.
^^^^----THIS

Literally the problem was executives at SOE/LA thinking "Why can't your game beat WOW"