FOR IMMEDIATE RELEASE

ACTIVISION ANNOUNCES THE EUROPEAN LAUNCH DATE FOR STAR WARS(tm) GALAXIES(tm): AN EMPIRE DIVIDED(tm)

LucasArts' groundbreaking Massively-Multiplayer Online game to be launched in Europe from October 31st 2003

London, U.K. - September 19th 2003 - Activision today announced that LucasArts' Star Wars Galaxies: An Empire Divided is to be released on October 31st in the U.K., Nordic and 'Rest-of-Europe' regions and on 7th November in Spain, Italy, France and Germany. Since its launch in the USA on June 26th 2003, the title has proved the fastest growing MMO role-playing game to date. With over 300,000 registered users, in less than two months, Star Wars Galaxies: An Empire Divided has already become the second largest MMO in the USA.

Developed for LucasArts by Sony Online Entertainment Inc., the game immerses thousands of gamers in the classic Star Wars universe portrayed in the original movie trilogy, allowing them to live the Star Wars saga for themselves. Players can experience a unique combination of combat, exploration, social interaction, specialised missions and daring quests on ten different planets/environments, with the opportunity to interact with such beloved Star Wars characters as Luke Skywalker, Obi-Wan Kenobi and Han Solo.

"The record-breaking success of Galaxies: An Empire Divided in the North American market has exceeded all of our expectations, and prompted LucasArts to bring forward our European release for the game," says Simon Jeffery, president of LucasArts. "We have stable infrastructure, and a hugely immersive and enjoyable virtual Star Wars universe for the European market to embrace."

"We're very pleased that players in Europe will soon be able to experience Star Wars Galaxies: An Empire Divided," adds John Smedley, president, Sony Online Entertainment. "The game has proven to be a huge hit in North America and we're expecting it to do very well overseas as well."

"Since the North American launch, demand in Europe for Galaxies: An Empire Divided has hit fever pitch," says Sarah Ewing. "We have worked hard to prepare for the rapid deployment of the title in Europe to ensure we capitalise on consumer demand this holiday season."

The Star Wars Galaxies development team continues to work on a variety of new features such as player-owned ground vehicles, player mounts and player cities, along with substantial new content to be introduced in the coming months.

About LucasArts

LucasArts, a Lucasfilm Ltd. company, is a leading developer and publisher of interactive entertainment software worldwide for video game console systems and PC. Based in San Rafael, Calif., as well as on the Internet at www.lucasarts.com, LucasArts was created in 1982 by George Lucas to provide an interactive element to his vision of a state-of-the-art, multi-faceted entertainment company. Lucasfilm Ltd. is one of the world's leading film and entertainment companies. Founded by George Lucas in 1971, it is a privately held, fully integrated entertainment company. In addition to its motion-picture and television production operations, the company's global activities include Industrial Light & Magic and Skywalker Sound, serving the digital needs of the entertainment industry for visual-effects and audio post-production, and Lucas Licensing, which manages the global merchandising activities for Lucasfilm's entertainment properties. Additionally, Lucas Online creates Internet-based content for Lucasfilm's entertainment properties and businesses. Lucasfilm's motion-picture productions include five of the 20 biggest box-office hits of all time and have received 19 Oscars and 53 Academy Award nominations. Lucasfilm's television projects have won 12 Emmy Awards. Lucasfilm Ltd. is headquartered in San Rafael, Calif.

About Sony Online Entertainment

Sony Online Entertainment Inc. (SOE), a subsidiary of Sony Pictures Digital Inc., is a recognized worldwide leading in massively multiplayer online games, with a subscriber base of over 500,000 active players around the globe. SOE creates, develops and provides compelling entertainment for the personal computer, online game console and wireless markets. Known for its blockbuster franchises, EverQuest® and PlanetSide™ and Star Wars Galaxies™: An Empire Divided™, SOE continues to redefine the business of online gaming and the creation of active player communities while introducing new genres on various entertainment platforms. Headquartered in San Diego, CA, with additional development studios in Austin, TX and St. Louis, MO, SOE has an array of cutting-edge online games in development such as Lords of EverQuest™ and the highly anticipated EverQuest® II. EverQuest is a registered trademark of Sony Computer Entertainment America Inc. SOE and the SOE logo are registered trademarks and PlanetSide is a trademark of Sony Online Entertainment Inc.

About Activision

Headquartered in Santa Monica, California, Activision, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products. Founded in 1979, Activision posted net revenues of $864 million for the fiscal year ended March 31, 2003. Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Japan, Australia, Scandinavia and the Netherlands. More information about Activision and its products can be found on the company's World Wide Web site, which is located at www.activision.com.

The statements contained in this release that are not historical facts are "forward-looking statements." The Company cautions readers of this press release that a number of important factors could cause Activision's actual future results to differ materially from those expressed in any such forward-looking statements. These important factors, and other factors that could affect Activision, are described in Activision's Annual Report on Form 10-K for the fiscal year ended March 31, 2003, which was filed with the United States Securities and Exchange Commission. Readers of this press release are referred to such filings.